The Rainmaker Blog : Law Firm Marketing and Business Development : The Rainmaker Institute : Stephen Fairley : Professional Legal Marketing

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I often think about connections, since it is truly at the heart of effective law firm marketing.  There are many things that connect us today:  country, love of family, love of freedom and honoring all of those who sacrifice to serve our nation.

I am pretty sure that every one of us knows someone who has served – a family member, a friend, or a friend’s family member.  Maybe it’s someone you know from work or from your place of worship. 

And, to me, this is the tie that binds.  Each one of us has benefitted from that service, even if we have only a distant connection to the person who sacrificed some – or all – so we can live in freedom. 

There are few things more profound than service to others.  Whatever you are doing today, I hope you will join me in thinking about those who have served and who are still serving today. 

I would like to think that today, we can all share this indebtedness -- and that those who are the focus of our thanks truly feel a free nation’s gratitude.