LinkedIn for Lawyers: Optimize Your LinkedIn Profile With New Improve-Your-Profile Tool
On the Web, whatever remains static usually goes ignored, and the same can be said for your LinkedIn Profile.
To help you update and optimize your LinkedIn Profile, LinkedIn has just introduced its new Improve Your Profile tool, which analyzes your profile and offers recommendations for improvement.
LinkedIn research shows that members who have compete and up-to-date profiles are much more likely to attract new connections and messages, which can lead to new client relationships.
To get started, all you need to do is go to Edit Profile. You’ll see a new button in the upper right of the page that says Improve your Profile. Click on that button and the site walks you through the steps to update your profile.
LinkedIn has also just added the capability for you to save your profile in PDF form, print it and/or share it.
And don’t forget to add LinkedIn’s legal apps to your profile page:
JDSupra’s Legal Updates App – allows you to upload your blog posts, articles, newsletters and other writings and makes them searchable on LinkedIn – another great way to raise your profile among potential clients. Its Custom Distribution feature also allows you to deliver your insight to those beyond your own network.
Martindale-Hubbell’s Lawyer Ratings App – displays your Martindale-Hubbell rating on your profile and lets your clients provide testimonials with one click.
If you have a blog that is hosted by WordPress, be sure you display each post on your LinkedIn page with this WordPress app.
Do you have some videos? The SlideShare.net app allows you to add a video that plays automatically each time someone visits your LinkedIn page.
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