The Rainmaker Blog : Law Firm Marketing and Business Development : The Rainmaker Institute : Stephen Fairley : Professional Legal Marketing

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One of the biggest complaints I hear from attorneys is the difficulties they encounter coming up with ideas for their articles, blogs and other content-based marketing. 

If you’re doing content marketing like it should be done – creating fresh content and posting it 5-7 times a week – it is hard to come up with a fresh idea almost every day. Which is why it is so important to have tools to help you aggregate ideas from as many different sources as you can find.

A post a couple of days ago at Mashable.com provides a list of 7 online tools that can help you gather lots of fodder for your content files – from news sources, your industry, or even your personal networks:

Twitter – for staying on top of breaking news. Check out @AP, @Reuters and @BBCBreaking.

Tweeted Times – for aggregating all the news in your Twitter stream and ranking items by popularity.

Google Reader – for aggregating multiple news sources, including other blogs and industry newsletters, via RSS feed.

Flipboard – this is an app for your iPad or iPhone that displays the news from any RSS source as well as your social networks.

Instapaper and Read It Later – for bookmarking articles to save for later reading on your laptop, desktop, iPhone, iPad or Android.

Link Aggregators – sites like Google News that collect and rank news on any given topic. 

LinkedIn Today – for aggregating news by industry.

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