Rainmaker Retreat Revealed: Exactly What You’ll Learn at Our 2-Day Law Firm Marketing Intensive Workshop If you’ve ever wondered exactly how much legal marketing information and training attorneys really receive at a Rainmaker Retreat, take a look at exactly what we cover:

Session 1: Achieving Expert Status as an Attorney

  • 5 Proven Strategies To Position Yourself As A Specialist
  • Pros And Cons Of Positioning Yourself As A Generalist And Specialist
  • How To Ethically Position Yourself As A Specialist
  • How To Avoid The Most Deadly Mistake Attorneys Make
  • 4 Solid Tactics To Position Yourself As The “Go-To Attorney”
  • 5 Incredible Strategies To Market To Your Ideal Target Market
  • 3 Reasons Why Failing To Define Your Target Market Will COST You Big
  • Easy Steps To Successfully Define Your Ideal Target Market
  • Step-By-Step Instructions To Create Your Ideal Target Market
  • Break-Out Session To Effectively Define Your Ideal Target Market

Session 2: Creating a Unique Competitive Advantage & Micromanaging the Client Experience

  • 7 Secrets Of Highly Successful Attorneys
  • 4 Keys To Micro-Managing The Client Experience
  • Special Touches That ‘Wow’ The Client
  • 3 Specific Ways To Use The Internet To Find More Referrals
  • How To Build Collateral To Take The Client Through The Firm’s Process
  • 3 Easy Ways To Automate Follow Up And Follow Through
  • Client Appreciation And Why It’s So Important
  • 7 Strategies To Strategically Improve The Client’s Experience

Session 3: Building a Strategic Referral-Based Law Firm

  • 3 Powerful Strategies To Foster Mutually Beneficial Relationships With Referral Sources
  • 7 Best Practices For Building Referral Partnerships
  • 5 Best Practices For Handling Incoming Referrals
  • How To Successfully Educate Potential Referral Partners To Increase Your Referrals
  • 4 Great Places To Find Strategic Referral Partners
  • 3 Questions That Allow You To Quickly Assess Your Partner’s Potential
  • 5 Powerful Questions To Land More Referrals Than Ever Before
  • The #1 Reason Why Attorneys Don’t Receive More Referrals And How To Overcome It

Session 4: The Law of 7 Touches

  • How To Effectively Stay In Contact With Prospects, Clients And Referral Partners
  • The Power Of An “E-Newsletter”
  • Why Consistency And Frequency Are Crucial If You Want To Build A Word-Of-Mouth Firm
  • 4 Top Strategies To Automatically Connect With Your Database
  • Top 3 Ways To Build A Database
  • Top 10 Reasons Why Attorneys Don’t Think “E-Newsletters” Work And Why They Are Wrong

Session 5: The Nuts & Bolts of Lead Conversion

  • Turning More Browsers Into Buyers At Every Conversion Stage
  • Defining What A “LEAD” Is
  • 5 Stages Of Lead Conversion You Must Improve To Build A Lifestyle® Law Firm
  • 3 Follow-Up Techniques That Will Set You Apart From Your Competition
  • 12 Keys To Sign Up More People During The Initial Consult
  • 5 Ways To Convert Prospects After The Initial Consult
  • Discover Why You May Not Need More Leads
  • Cutting-Edge Lead Conversion Strategies To Increase Revenues

Session 6: Unlocking the Secrets of Social Media

  • 4 Reasons Why Having A Strong Online Presence Is No Longer An Option
  • What Online Platforms Are Best If You Are A Business-To-Consumer Attorney
  • 5 Reasons Why Social Media Must Be Part Of Your Marketing Strategy
  • Using Social Media To BUILD Your List & Develop New Business
  • Access To The Rainmaker Social Media Blueprint
  • Using Facebook, LinkedIn, Google, Twitter, & YouTube
  • Cutting-Edge Email Strategies To Grow Your Firm
  • How To Leverage Social Media And Gain Clients

Session 7: Internet Marketing Strategies

  • The Changing Game Of Search Engines
  • Understanding Search Results
  • The #1 Fastest Way To Get To The Top Of Google
  • Top Traits Google Is Looking For When Ranking Your Site
  • Top 10 Deadly Mistakes Attorneys Make With Their Websites
  • 5 Easy Ways To Make Sure Your Site Comes Up High For The Keywords You Want
  • 4 Proven Ways To Drive More Traffic To Your Website
  • 7 Secrets To Converting More Website Browsers Into Buyers

Session 8: Your Law Firm’s Marketing Action Plan (MAP)

  • How To Implement The Strategies From Previous Sessions & Turn It Into An ACTION Plan
  • No Such Thing As A PERFECT Marketing Plan!
  • Identifying Your Biggest Area Of NEED
  • An Intense And Fully Detailed Layout Of Tools, Descriptions, Action Steps, Time Lines, And Roles To Get The MAP Started

Each Rainmaker Retreat is geared toward small firms and solo practitioners to help you learn and use proven legal marketing strategies to get more clients now.

Here are our upcoming sessions:

  • March 10-11, 2017 — Dallas, TX/Fairmont Dallas
  • March 24-25, 2017 — Tampa, FL/Le Meridien Tampa
  • April 7-8, 2017 — Los Angeles, CA/JW Marriott Los Angeles L.A. LIVE
  • May 12-13, 2017 — Atlanta, GA/Omni Atlanta Hotel at CNN Center
  • June 9-19, 2017 — Chicago, IL/Hyatt Regency Schaumburg Chicago

Plan ahead and take advantage of the Early Bird pricing, where you can save 30% off the regular price.  You can register here now.