The Rainmaker Blog

The Rainmaker Blog

Law firm marketing and business development strategies

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Category Archives: Law Firm Development

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Law Firm Management: Learn the 6 Key Numbers Every Attorney Must Know at FREE Webinar on Jan. 23

Posted in Law Firm Development, Law Firm Management
How much time do you spend every month looking over the financials for your law firm?  Do you even know the most important numbers you need to run and grow your business? The fact is, you cannot get a true picture of the financial health of your firm without having a system in place that [&hellip… Continue Reading

Learn How to Turn Contacts Into Contracts at Free Webinar on Nov. 18

Posted in Law Firm Development
Successful rainmakers have certain characteristics and habits in common that propel them to higher levels of success. As Booker T. Washington famously said, “Success always leaves footprints!” Join me and KLA Marketing Associates Principal Kimberly Alford Rice for the free Top 10 Habits of Successful Rainmakers: Turning Contacts Into Contracts webinar on Tuesday, November 18 [&hellip… Continue Reading

Why Aren’t Lawyers Getting Paid?

Posted in Law Firm Development
A recent LexisNexis survey of 309 U.S.-based law firms — 75% of which were firms with less than 10 attorneys — reports that 39% of a typical practice’s client accounts are past due. And of these past due accounts, only half are likely to be paid. That’s a lot of cash flow down the toilet. [&hellip… Continue Reading

How to Build Your Firm Using Thought Leadership

Posted in Law Firm Development, Law Firm Marketing
Hinge Marketing, which provides marketing expertise for professional services firms, has just released a new book entitled The Visible Expert, which is based on their research into how reputations are built and what they contribute to a firm’s bottom line. Their extensive research has shown that thought leadership — i.e., visible expertise — is a [&hellip… Continue Reading

Should Virtual Assistants Become a Reality at Your Law Firm?

Posted in Law Firm Development
Last week I interviewed renowned business guru Michael Gerber, author of The E-Myth Revisited, on best business practices for law firms.  Before our chat, I invited attorneys to submit questions they’d like me to ask Michael. I was somewhat surprised by how many questions dealt with personnel issues.  One attorney practiced in a rural area [&hellip… Continue Reading

ABA Gives OK to Reviewing Jurors’ Internet Presence

Posted in Law Firm Development
In case you missed it, the American Bar Association’s Standing Committee on Ethics and Professional Responsibility issued a formal opinion recently on attorney review of jurors’ Internet presence, concluding that: A lawyer may “passively” review a potential juror or juror’s public Internet presence, but cannot communicate with a juror.  Requesting access to a private area [&hellip… Continue Reading

Have You Made Your Plan for the PILMMA Super Summit in Chicago?

Posted in Law Firm Development
One of my favorite legal marketing conferences is happening in Chicago on July 17-19: the PILMMA (Personal Injury Lawyer Marketing and Management Association) Super Summit.  PILMMA president Ken Hardison has put together another fantastic program that is simply stuffed with marketing knowledge that attorneys need to have to generate and convert leads and run a [&hellip… Continue Reading

How to Tell Who’s the Best Person in Your Firm to Help You with Business Development

Posted in Law Firm Development, Law Firm Marketing
When it comes to delegating business development efforts to your staff, your only choices may be to ask a paralegal, your assistant or even a receptionist to support you. If this sounds like your situation, here are some critical questions to ask to help you decide on which staff member is in the best position [&hellip… Continue Reading

New Online Platform Connects Small Businesses with Attorneys

Posted in Law Firm Development, Law Firm Marketing, Law Firm Websites
A new online platform that helps small businesses find attorneys was profiled today in the New York Times.  Priori Legal, which started up last September, is the brainchild of two Yale Law School classmates inspired by the work they did in legal clinics that exposed them to an unmet need: affordable legal help for small [&hellip… Continue Reading

Client Loyalty Begins With Listening

Posted in Law Firm Development
I read a piece in the Wall Street Journal a few weeks ago that has really stuck with me.  Entitled, A Simple Way to Earn Client Loyalty, the story goes like this: A husband and wife in their 60s was referred to a financial adviser by their insurance company.  They were interested in purchasing additional [&hellip… Continue Reading