The Rainmaker Blog

The Rainmaker Blog

Law firm marketing and business development strategies

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Category Archives: Lead Generation for Law Firms

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Learn to Master the Art of Lead Conversion and Social Media at The State Bar of California Solo and Small Firm Summit

Posted in Law Firm Marketing, Lead Generation for Law Firms
I hope you plan on joining me at the event of the year for California solo and small firm practitioners: The State Bar of California’s Solo & Small Firm Summit on June 16-18, 2016, at the Newport Beach Marriott Hotel & Spa in Newport Beach, California. I will be delivering four keynote addresses during this… Continue Reading

How to Increase Your Law Firm Website’s Lead Generation Capability

Posted in Law Firm Websites, Lead Generation for Law Firms
Is your website operating to maximum efficiency for lead generation? Do people who come to your site stay or do they jump off after the home page? Do you know what your “bounce rate” is? If someone visits only one page on your site and then leaves, that’s a “bounce”. They haven’t found what they are looking… Continue Reading

Leads, Leadership & Leverage: How to Get All 3 Using Your Law Firm Blog (1 of 3)

Posted in Law Firm Marketing, Lead Generation for Law Firms
A law firm blog is one of the best ways for attorneys to generate leads, demonstrate leadership and gain leverage online by improving your search engine results. There is no doubt that blogging helps your firm get to the top of Google for targeted search results. This is because Google and other search engines love… Continue Reading

4 Steps to Build a Law Firm Blog That Generates Leads

Posted in Generating Referrals for Attorneys, Lead Generation for Law Firms
Attorneys are paid for their expertise in solving problems. Breaking off little bits of that expertise and posting it on your law firm marketing blog is creating something of value, for which you hope to be compensated for one day (via new clients, industry recognition, etc.). Which is why it is important that your law firm… Continue Reading

How to Find More Clients Through Referrals

Posted in Generating Referrals for Attorneys, Lead Generation for Law Firms
The top four sources of attorney referrals include: 1.Current and former clients 2. Other attorneys who do what you do (conflict work) 3. Non-competing attorneys 4. Non-attorney professionals We’ve identified some of the top reasons why you are not getting more referrals: Lack of education — you have not educated your referral sources on these… Continue Reading