The Rainmaker Blog

The Rainmaker Blog

Law firm marketing and business development strategies

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Tag Archives: blogging for lawyers

Leads, Leadership & Leverage: How to Get All 3 Using Your Law Firm Blog (1 of 3)

Posted in Law Firm Marketing, Lead Generation for Law Firms
A law firm blog is one of the best ways for attorneys to generate leads, demonstrate leadership and gain leverage online by improving your search engine results. There is no doubt that blogging helps your firm get to the top of Google for targeted search results. This is because Google and other search engines love… Continue Reading

How Much Time Should It Take to Write a Blog?

Posted in Law Firm Marketing
According to HubSpot’s State of Inbound Marketing 2015 Report, the time it takes to write a typical 500-word blog post is 1-2 hours. HubSpot interviewed 4,000 marketers around the world for their 2015 report. In North America, a majority of the respondents (38%) spend 1-2 hours writing a post. Approximately 29% said they spend 2-3… Continue Reading

How to Use a Blog for Lead Generation

Posted in Law Firm Marketing
Attorneys are paid for their expertise in solving problems. Breaking off little bits of that expertise and posting it on your law firm marketing blog is creating something of value, for which you hope to be compensated for one day (via new clients, industry recognition, etc.). Which is why it is important that your law firm… Continue Reading

5 Great Ideas That Answer the Question: What Do I Write on My Law Firm Blog?

Posted in Law Firm Marketing
Former practicing attorney Larry Bodine, the law blog guru at LarryBodine.com, knows firsthand the struggles many attorneys face when trying to consistently create great content for their blog posts. LawMarketing.com Editor Cindy Greenway recently interviewed Larry, who provides five ideas that are a goldmine of inspiration for blog posts.  Here are his tips for ferreting… Continue Reading

How to Stay on the Right Side of Copyright Law When Using Images for Your Blog or Website

Posted in Law Firm Marketing, Law Firm Websites
Images are a must these days for populating blogs and websites.  Not only do they attract attention for your content, they also help you rank better in search.  Plus, humans are visual beings, so since you are writing for people, choosing a killer image to illustrate your words will help your content get enjoyed and… Continue Reading