The Rainmaker Blog

The Rainmaker Blog

Law firm marketing and business development strategies

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Tag Archives: legal marketing plan

Webinar Wednesday 1/11: How to Develop Your Law Firm Marketing Plan

Posted in Law Firm Marketing
Are you still wondering why a law firm marketing plan is a necessity? I can think of 8 good reasons: A marketing plan increases your chances of survival over the long haul. A solid, well-planned guide keeps you from making serious mistakes that can quickly sink your business. A marketing plan provides structure. Creating a solid business plan… Continue Reading

How to Write for the Non-Legal Mind

Posted in Legal Marketing
You can be the most brilliant attorney in the world but if no one understands what you have to say, then what’s the point? The law is complex, and many attorneys struggle mightily with developing legal-based content that speaks to their target market because of this complexity. But if you are not able to make… Continue Reading