The Rainmaker Blog

The Rainmaker Blog

Law firm marketing and business development strategies

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Tag Archives: search engine marketing

Basic Local SEO for Law Firms

Posted in SEO for law firms
To realize the importance of being proficient at Local SEO, all you have to do is search for your area of practice on Google.  Without even typing in a city or state, Google will serve up law firms that match your search query that are geographically closest to you.  Google knows that if you are… Continue Reading

Texas Bar Says Lawyers Can Use Competitors’ Names in Search Engine Marketing

Posted in Internet Marketing for Lawyers
Lawyers are always searching for a competitive advantage, so it may not surprise you to learn that this tactic has extended to search engine marketing, where some lawyers are buying keywords using their competitors’ names so that when a consumer searches for that competitor, the other lawyer’s ad will pop up. Sound dodgy? Not according… Continue Reading