The Rainmaker Blog

The Rainmaker Blog

Law firm marketing and business development strategies

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Tag Archives: social media marketing for lawyers

Don’t Miss This Opportunity to Learn How to Use Social Media Effectively for Law Firm Marketing

Posted in Social Media Marketing for Law Firms
On Thursday, Nov. 17, at 1 p.m. ET/10 a.m. PT, I will be hosting an information-packed webinar on how to ethically market your law firm on Facebook, LinkedIn, and your blog as well as successfully manage your online reputation. You don’t want to miss this free webinar if you: Are not currently using social media… Continue Reading

Free Webinar Nov. 17: Social Media Marketing Do’s & Don’ts

Posted in Social Media Marketing for Law Firms
Join me on Thursday, Nov. 17, at 1 p.m. ET/10 a.m. PT for an information-packed webinar on how to ethically market your law firm on Facebook, LinkedIn, and your blog as well as successfully manage your online reputation. The webinar entitled, Social Media Marketing Do’s and Don’ts and Managing Your Online Reputation, will be presented… Continue Reading

How to Use New Facebook Features for Law Firm Marketing

Posted in Law Firm Marketing, Social Media Marketing for Law Firms
Every year, Facebook holds an annual developer conference to roll out new products and features. This year’s conference — F8 — has just concluded and there were some exciting new features that will allow law firm marketers to connect with prospects better than ever. Here are some of the new Facebook features and how to… Continue Reading

How to Fix the Most Common Social Media Mistakes Lawyers Make/Part 3

Posted in Social Media Marketing for Law Firms
Over the past few days, I’ve posted solutions for the most common social media mistakes lawyers make: 1.  No social media strategy (see 7/21 post) 2.  Taking on too many social media platforms at once (see 7/22 post) 3.  Focusing on follower quantity instead of quality (see 7/22 post) 4.  Putting too much focus on your… Continue Reading

Dinosaur No More: Lawyers in NY and FL Told to Up Their Tech Game

Posted in Law Firm Marketing, Legal Marketing Strategies
Earlier this month, the New York State Bar Association released its updated Social Media Ethics Guidelines, based on its belief that, “As use of social media by lawyers and clients continues to grow and as social media networks proliferate and become more sophisticated, so too do the ethical issues facing lawyers.” My friend Kevin O’Keefe… Continue Reading

How Attorneys Are Using Social Media in 2015 [INFOGRAPHIC]

Posted in Law Firm Marketing
According to the ABA’s 2014 Legal Technology Survey Report, attorneys are using social media marketing more than ever before, with solos and small firms leading the way in engaging on social media networks, blogging and website development. According to the ABA report, LinkedIn is by far the most popular social media destination for attorneys, with… Continue Reading

How to Define Your Social Media Strategy

Posted in Law Firm Marketing
When developing a strategy for social media marketing, you need to give serious thought to the 5 “W’s” and the “H”: Who is your target market What you want to accomplish Where you will be participating (Facebook, LinkedIn, Twitter, etc.) When you will be posting for maximum benefit Why you want to use social media… Continue Reading