Tomorrow – Thursday, Sept. 5, 2012 – I will be leading an Avvo webinar on the Top 5 Strategies to Drive Traffic & Generate Leads from Social Media. The live webinar, sponsored by Avvo at no cost to attorneys, is scheduled for 1 p.m. ET/10 a.m. PT.

Social media is the fastest growing marketing strategy top attorneys are using to develop new business.

  • Over 75% of adults with Internet access have already joined Facebook.
  • 50% of small law firms with a blog have already generated clients from it.
  • LinkedIn recently announced they have over 225 million active members.
  • 56% of consumers who search for an attorney use social media.

The question is why do many attorneys not get the results they anticipate when using social media? We have found there are three major reasons: they don’t have a realistic game plan; they don’t implement consistently; and they expect instant results.

In this fast-paced legal marketing webinar, I will cover which practice areas benefit most from social media, how to understand risks of using social media and share actual case studies and real world examples of how top law firms use social media.

Lawyers who attend this webinar will learn:

  • The six major social media tools every lawyers must use.
  • 8 steps to jumpstart your referral efforts on LinkedIn.
  • Unbelievable ways to target your exact perfect client on Facebook.
  • Measuring the return on investment of social media.
  • The Rainmaker Social Media Blueprint: A How To Guide for Marketing Your Law Firm on Social Media.

Click on the following link now to register for tomorrow’s free Avvo webinarTop 5 Strategies to Drive Traffic & Generate Leads from Social Media — at 1 p.m. ET/10 a.m. PT.