The ABA GPSolo & Small Firm Summit will be held at the InterContinental Boston on the city's historic waterfront.
The ABA GPSolo & Small Firm Summit will be held at the InterContinental Boston on the city’s historic waterfront on Sept. 24-26, 2015.

Do you watch “Scandal?” That’s the ABC-TV drama starring Kerry Washington who plays Olivia Pope, the penultimate DC fixer who just happens to also be having an affair with the President of the United States.

The real-life Olivia Pope (the one NOT having an affair with the President) is Judy Smith, America’s #1 crisis management expert who just happens to also be the keynote speaker for the ABA 2015 GPSolo & Small Firm Summit in Boston on Sept. 24-26, 2015.

The theme for this year’s summit is Strategies for Success and you are sure to get a briefcase full of them, with a full slate of nationally recognized speakers sharing the tools and resources solos and small firms need to succeed in today’s competitive legal marketplace.

I am honored to be one of those speakers. My first presentation will be on Friday, September 25 at 10:15 a.m.:

Top 10 Intake Mistakes Attorneys Make That Kill Their Conversion Rate

In this fast-paced seminar you will discover the most common mistakes law firms make when it comes to intake and lead conversion as well as practical recommendations and proven strategies for how to fix them!

Attorneys spend a ton of money and time generating new leads, but most law firms could increase their revenues by 30—50% or more just by fixing their intake and implementing several simple strategies. I will be sharing:

  • How fast you need to follow up with every lead in order to maximize your conversion rate
  • The single biggest intake mistake attorneys make and why it results in letting highly qualified leads slip through the cracks
  • Case study of how a law firm doubled its revenues in 90 days without getting any more leads
  • A research-based approach detailing when and how to follow up with prospects to maximize your conversion rate

I will also be part of a four-expert panel on September 25 at 3:15 p.m.:

Strategies for Success Panel

An entertaining and fast-paced program of law practice tips, products and processes for your practice to help you achieve your measure of success.  The panel will address topics such as the latest technology to turbo charge your practice, social media tips and tricks, marketing strategies, and plain old law practice management solutions for a more efficient practice.

I will be presenting on Leveraging the Power of Social Media and will be joined by:

Massachusetts attorney Alan Klevan, who will discuss how technology has enabled him to run an efficient practice that allows him to maximize time with his family.

Affinity Consulting Group partner Debbie Foster, who has helped hundreds of law firms implement technology, finance, marketing and management solutions.

California attorney Jeffrey Allen, who frequently presents at continuing education programs for attorneys, brokers, accountants and mediators throughout the U.S. on technology, trial and mediation techniques.

Don’t miss this opportunity to learn from and network with leading national legal strategists! Register online now for the ABA 2015 GPSolo & Small Firm Summit in Boston on Sept. 24-26, 2015.