The Rainmaker Blog

The Rainmaker Blog

Law firm marketing and business development strategies

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Category Archives: Law Firm Websites

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10 Google Analytics Categories You Need to Review to Judge Your Website’s Performance

Posted in Law Firm Marketing, Law Firm Websites
There are 10 Google Analytics categories you should be reviewing to judge how effectively your website or blog is performing against your marketing objectives.  Google Analytics generates detailed statistics about your website’s traffic and details on visitors that you can use to see what is working on your site and, more importantly, what’s not.  Plus,… Continue Reading

How to Stay on the Right Side of Copyright Law When Using Images for Your Blog or Website

Posted in Law Firm Marketing, Law Firm Websites
Images are a must these days for populating blogs and websites.  Not only do they attract attention for your content, they also help you rank better in search.  Plus, humans are visual beings, so since you are writing for people, choosing a killer image to illustrate your words will help your content get enjoyed and… Continue Reading

New Online Platform Connects Small Businesses with Attorneys

Posted in Law Firm Development, Law Firm Marketing, Law Firm Websites
A new online platform that helps small businesses find attorneys was profiled today in the New York Times.  Priori Legal, which started up last September, is the brainchild of two Yale Law School classmates inspired by the work they did in legal clinics that exposed them to an unmet need: affordable legal help for small… Continue Reading

How to Build a Law Firm Website That Turns Prospects Into Clients

Posted in Law Firm Marketing, Law Firm Websites
Getting prospects to hire you begins with establishing trust. Since recent research has shown that most people use online searches to look for an attorney, having a website that helps you build that trust is crucial. Here are some tips on how to use your law firm website to build trust with prospects: Third-party support. Use testimonials,… Continue Reading

New Website Launches to Help Consumers Find Legal Help:

Posted in Law Firm Marketing, Law Firm Websites, the premier online source for attorney marketing and business development, has launched a new website to educate consumers on legal issues with information provided by attorneys in a variety of practice areas. The new website — – gives consumers information on the latest legal trends in all areas of the law, including bankruptcy,… Continue Reading