If you’re an attorney reading this blog, it’s a safe bet that you are looking for ways to either start a legal marketing program or improve on what you’re already doing. At least that’s what I hope, since that’s why I spend time doing this!
And I know your time is at a premium. Which
Have you ever failed to use a business growth strategy for your law firm because you thought it would be too expensive or time consuming?
Are you ready to learn proven strategies that can significantly increase your referrals?
Are you tired of watching your cash flow stagnate or drop month after month?
This new 60-minute
We all know that building long-term, meaningful and influential relationships is foundational to a successful legal practice. People don’t hire law firms; they hire an attorney. The more people you connect with, the more opportunities you have to build meaningful relationships, and the more potential clients you can generate.
With over 300 million members in
Could you still do your job without the Internet? Yes, you probably could. But would you want to? The Internet has become an indispensible tool for everyone and I certainly could never envision doing my job without it.
Compared with how things used to be before it, the Internet is almost like having super powers.
Earlier this month, the New York State Bar Association released its updated Social Media Ethics Guidelines, based on its belief that, “As use of social media by lawyers and clients continues to grow and as social media networks proliferate and become more sophisticated, so too do the ethical issues facing lawyers.”
My friend Kevin
People are not looking for perfection from you; what matters is how you address problems by being transparent, genuinely concerned and responding positively. Here are seven effective ways to address a negative online review:
1. Contact the review site.
If the review is flagrantly false, defamatory or you can prove a disgruntled former employee or
LinkedIn may be the most powerful social media tool for lawyers and litigators!
In my new FREE report — 10 Steps to Jumpstart Your LinkedIn Presence & Get More Referrals Fast — I’m going to show you how you can leverage LinkedIn to generate more and better referrals while connecting with clients in 10 simple
Over the next two days, I’m making four presentations to more than 300 attorneys attending The State Bar of California Solo & Small Firm Summit in Newport Beach.
Here’s what I’m talking about:
What Do You Want? Moving from a Job to a Law Practice and from a Law Practice to a Business
Many attorneys
The average consumer attorney only converts 5-15 percent of their leads into paying clients (out of 100 leads they sign up 5-15 new clients). However, by using a systematic approach to lead conversion, you can increase your lead conversion rate to 25-35 percent.
Here are six steps to improving your lead conversion:
1. You must
Over 95% of our clients practice in a law firm with fewer than 20 attorneys in it. Here are four critical areas where the size of the firm seems to matter the most when it comes to marketing:
Attorneys in small firms and solo practitioners are extremely pressed for time.
From business development, to building