The Rainmaker Blog

The Rainmaker Blog

Law firm marketing and business development strategies

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Category Archives: Social Media Marketing for Law Firms

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How to Create a YouTube Channel for Your Law Firm [INFOGRAPHIC]

Posted in Social Media Marketing for Law Firms, Video Marketing
We know that lawyers love words.  But your potential clients love video, and hosting your video clips on YouTube and Facebook is an excellent way to make your case to those potential clients as well as improve your SEO. Whether or not you have video already on your website, you should create a YouTube channel for your… Continue Reading

Time for Lawyers to Review Their Social Media Marketing Tactics

Posted in Social Media Marketing for Law Firms
The questions surrounding the legitimacy of social media posts by fake news organizations is driving big changes in the way businesses will use social platforms to connect with consumers. Facebook recently announced that it was changing its algorithm to prioritize posts from friends and family over business posts. Other platforms are examining their feed priority… Continue Reading

How Lawyers Can Use LinkedIn More Effectively for Leads & Referrals [INFOGRAPHIC]

Posted in Social Media Marketing for Law Firms
We all know that building long-term, meaningful and influential relationships is foundational to a successful legal practice. After all, people don’t hire law firms; they hire an attorney. And the more people you connect with, the more opportunities you have to build meaningful relationships, and the more potential clients and referral sources you can generate. With… Continue Reading

Coming 8/24: Free NACBA Member Training Webinar on Building a Referral Network via LinkedIn

Posted in Social Media Marketing for Law Firms
Attention NACBA Members: Do you know all the ways you can use LinkedIn to build a robust referral network for your consumer bankruptcy practice? Most attorneys already have a profile on LinkedIn, but very few know how to effectively use it to build a powerful referral network. On Thursday, August 24 at noon PT/3 p.m.… Continue Reading

How Lawyers Are Using Social Media in 2017

Posted in Social Media Marketing for Law Firms
For the third year, legal practice website Attorney at Work has conducted an annual survey that reports on the social media habits, preferences and attitudes of attorneys. The latest survey, conducted in February 2017, gathered responses from 302 lawyers. While perhaps not statistically significant, these responses are interesting to note in terms of identifying trends… Continue Reading

Lawyers on Social Media: How Do You Compare? [INFOGRAPHIC]

Posted in Social Media Marketing for Law Firms
Have you ever wondered how you stack up against other lawyers who are using social media to generate new business and referrals? Thanks to law practice management system company MyCase, you no longer need to guess (see infographic below). MyCase took data from the ABA’s Legal Technology Report to create this visual representation of who… Continue Reading