The Rainmaker Blog

The Rainmaker Blog

Law firm marketing and business development strategies

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5 Principles of Law Firm Marketing Success

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Having trouble figuring out the most cost effective law firm marketing methods? It’s important to avoid hundreds of hours and much effort lost through the mistakes of trial and error. Stumbling and fumbling around is a sure-fire way to waste lots of time and money in the world of professional law firm marketing. If you… Continue Reading

First Annual Small Firm and Solo Conference scheduled for State of California

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The Los Angeles County Bar Association and The Rainmaker Institute, LLC, in conjunction with LegalTech, announce the First Annual Small Firm and Solo Conference in the State of California.  At this 2 day law firm marketing event for small law firms, attorneys will learn from nationally recognized law firm marketing experts and prominent California attorneys… Continue Reading

Are Lawyers Well Represented in Hollywood?

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I just saw the new “Michael Clayton” movie over the weekend. Overall, it was a little slower than I hoped, and I definitely saw Steven Soderberg’s input (he was an executive producer). I thought it showed a rare and honest picture of the struggles faced by attorneys in large defense litigation firms. The insight into… Continue Reading

Collaborative Law – Rescuing Lawyers from Courtroom battle.

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The American Bar Association (ABA) recently issued a turning point opinion in support of “collaborative law” agreements by attorneys. In his “Lawyers who mediate, not litigate” article, lawyer and mediator at the Boston Law Collaborative, LLC, David A. Hoffman defines collaborative law as “widely used process in which the lawyers and clients agree that the… Continue Reading

Researching Your Legal Competition

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According to the American Bar Association, there are currently 1,143,358 active attorneys in the United States.  With thousands of law firms offering exactly the same services, and with the expanding role of globalization in the legal arena, it is critical for these legal professionals to know very specific key details about their competition. With an… Continue Reading

The Rainmaker Institute

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The Nation’s Largest Provider of Strategic Marketing Services for Small to Medium Sized Law Firms At the Rainmaker Institute, we specialize in law firm marketing for attorneys at small to medium sized firms and solo law firms who want to: Discover how to generate more and better referrals Learn a proven marketing system that delivers… Continue Reading