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8 Proven Techniques to Convert Prospects at the Initial Consultation

By Stephen Fairley on April 30, 2019
Posted in Business Development for Law Firms

8 Proven Techniques to Convert Prospects at the Initial ConsultationMost attorneys I know have a pretty healthy opinion of their ability to close the sale at the initial consultation.  Yet they are always looking for ways to improve their conversion rate — which tells me that maybe they’re not as confident as they appear.

If you’ve gone to the trouble and expense to get…

Master the Art of the Initial Consultation to Close the Sale

By Stephen Fairley on April 24, 2017
Posted in Business Development for Law Firms

Master the Art of the Initial Consultation to Close the SaleDo you close every sale after an initial consultation? You’d be amazed (or maybe not) at how many attorneys tell me they do. But I know that’s not true, even if you won’t admit it.

If you’ve gone to the expense of getting prospects in the door, you naturally want to close as many as…

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Photo of Stephen FairleyStephen Fairley CEO

Stephen is the CEO of The Rainmaker Institute, the nation’s largest law firm marketing company specializing in lead conversion for small & medium sized…

Stephen is the CEO of The Rainmaker Institute, the nation’s largest law firm marketing company specializing in lead conversion for small & medium sized law firms. Over 18,000 attorneys nationwide have benefited from learning and implementing the proven marketing and lead conversion strategies taught by The Rainmaker Institute, LLC.

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About the Rainmaker Institute

The law firm marketing consultants at The Rainmaker Institute specialize in helping small to medium-sized law firms generate more clients and increase revenue fast.

Since 1999, we have helped over 18,000 attorneys create successful and sustainable law practices. Over 35 of the largest state and local bar associations have sponsored our live law firm marketing seminars and Rainmaker Retreats to their members.

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