With all the data breaches and identity theft, we all know by now that the Internet can be a scary place. But in some regards it is a very safe place — for example, when you are looking for answers to a problem, perhaps a problem you don’t want to share with anyone else. This
How to Increase Your Law Firm Website’s Lead Generation Capability
Is your website operating to maximum efficiency for lead generation? Do people who come to your site stay or do they jump off after the home page?
Do you know what your “bounce rate” is?
If someone visits only one page on your site and then leaves, that’s a “bounce”. They haven’t found what they
Use What You Know About the Law to Land Leads
When people have legal problems, research tells us that they turn to the Internet first to find answers. This simple fact is the compelling reason why one of the best lead generation strategies for lawyers is education marketing.
Most people with legal problems want to protect their privacy. No one is going to tell
7 Steps to Double Your Online Leads
Are your online leads growing or slowing? If they have either plateaued or bottomed out, you need to scrutinize what you’re doing wrong before investing any more money in your online marketing.
One reason for a stagnant lead pool is making the common mistake of treating your website like an online brochure. Here are 7
21 Ways to Turbocharge Your Lead Generation Efforts
With all the options available to you today to generate leads for your law firm, one of the cheapest and most effective is email marketing. However, if you don’t have a great list of clients and prospects to send those emails to, there’s no way your email marketing efforts will be productive.
The best email
How Attorneys Can Harness the Power of These Top 3 Lead Generation Tools
A 2014 lead generation benchmark report by marketing research firm Ascend2 and Research Partners surveyed 50,000 U.S. and international marketing leaders about the most effective tactics these companies use to generate leads.
Representing a wide range of company types, sizes and locations, the top 3 in order of success were:
#1: Email marketing
#2: Content
FREE Webinar: Top 10 Ways to Double Your Internet & Website Leads
How many leads are you getting from your website or blog each month? It should be enough to justify the investment you made, and the number should also be growing with time.
If not, then you need to access our free one-hour online seminar on Top 10 Ways to Double Your Internet & Website Leads
The Best Lead Generation Strategy for Lawyers
People use the Internet for one main purpose: to find information. This simple fact is the compelling reason why the best lead generation strategy for law firms is education marketing.
When people have legal problem, research tells us that they turn to the Internet first looking for answers. This is especially true for those with
How to Get More Business from Current Clients
One of the most basic marketing strategies for law firm is getting more business from current clients – yet many fail at doing this effectively.
There are two main reasons for this failure:
1. Most law firms underestimate the demand from current clients for additional services.
2. Most clients are unaware of all the services
A Better System for Lead Management and Conversion
Your lead generation efforts are being wasted unless you have a system to nurture and convert them. “I don’t have time” is no longer a valid excuse with the software that’s available today to practically turn this process into an automated one for you and your firm.
Here are 5 steps you can take right