The Rainmaker Blog

The Rainmaker Blog

Law firm marketing and business development strategies

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Tag Archives: seo

How to Optimize Your YouTube Videos to Rank in Search Results

Posted in Digital Marketing for Law Firms, Law Firm Marketing, SEO for law firms
Most people are not aware that YouTube is the world’s third largest search engine, where three billion searches are executed every month (compared to Google at 100 billion and Bing at 26 billion searches per month). YouTube has become so enormous that videos not optimized fully for search likely won’t find an audience. Online video is… Continue Reading

Latest Google Updates Mean Your Law Firm Website Better be Fast & Mobile Friendly

Posted in Law Firm Websites, SEO for law firms
It’s been two years since Google announced that it would be slowing rolling out their mobile-first index, a change that rewards sites for being mobile-friendly by ranking them ahead of desktop versions. That rollout has been underway for some time to the major sites on the Web, and is now making its way down to… Continue Reading

Don’t Miss the Free Online Training Tomorrow on How to Get Great Google Rankings in 2017!

Posted in SEO for law firms
If you’re not showing up on the first page of Google for your most relevant keywords, you should be very concerned.  Why?  Because 94% of people using Google for search only look at the first page of search results! Getting on that first page of Google is highly competitive for the legal industry. Attorneys spend millions… Continue Reading

What You Need to Know About SEO in 2016

Posted in Law Firm Marketing
Thankfully for small law firms and solos, SEO best practices have evolved past backlinking and coding to strategies that you have more control over – content marketing and social media participation. Good content and good SEO are no longer mutually exclusive entities; today, great content is the engine that drives SEO as far as Google… Continue Reading

Factors That Correlate with Higher Google Rankings

Posted in Law Firm Marketing, Law Firm Websites
Industry-leading SEO services firm Searchmetrics releases a report every year that chronicles the ranking factors and correlations for producing higher rankings in Google search.  If you rely on organic search to produce leads for your law firm, understanding the factors that Google considers important in ranking sites for the type of law you practice is… Continue Reading