The Rainmaker Blog

The Rainmaker Blog

Law firm marketing and business development strategies

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Tag Archives: social media for business development

Coming 8/24: Free NACBA Member Training Webinar on Building a Referral Network via LinkedIn

Posted in Social Media Marketing for Law Firms
Attention NACBA Members: Do you know all the ways you can use LinkedIn to build a robust referral network for your consumer bankruptcy practice? Most attorneys already have a profile on LinkedIn, but very few know how to effectively use it to build a powerful referral network. On Thursday, August 24 at noon PT/3 p.m.… Continue Reading

Put the Voir Dire Process to Work Before Choosing a Social Media “Expert”

Posted in Social Media Marketing for Law Firms
The marketing landscape is covered in so-called social media “experts” — some of whom are good at what they do but most have no business calling themselves an expert at anything but obfuscation. Michael Hyatt, known as the “virtual mentor,” had a post on his blog the other day about why we should approach self-proclaimed… Continue Reading

A Lawyer’s Guide to Using Social Media for Business Development

Posted in Social Media Marketing for Law Firms
The sheer number of attorneys competing for business today, especially in consumer law, makes it virtually impossible to grow a law firm organically by word of mouth. You must be much more proactive and intentional about your business development efforts than just sitting back and letting your work speak for itself. One of the best… Continue Reading

How to Use Social Media for Your Law Firm [INFOGRAPHIC]

Posted in Social Media Marketing for Law Firms
My friends over at Sprout Social recently came up with an infographic that encapsulates best practices for how small businesses like law firms can use social media to grow.  As I wrote about earlier this week, most Americans are on social media and, demographically speaking, are the people that most law firms covet — more educated with… Continue Reading

Proven Ways Lawyers Can Get the Most Out of LinkedIn

Posted in Legal Marketing Strategies
We all know that building long-term, meaningful and influential relationships is foundational to a successful legal practice. People don’t hire law firms; they hire an attorney. The more people you connect with, the more opportunities you have to build meaningful relationships, and the more potential clients you can generate. With over 300 million members in… Continue Reading